Managing Editor &
While completing her first degree in Fashion Journalism and Media Communication and being awarded with a Certificate of Excellence for her final project, Beauty Construct, Sarah gained her first professional experience as the Editor in Chief for BUY GOOD STUFF, the fair fashion guide for Düsseldorf. She then moved to New York City to work as Production assistant for the German TV network Pro Sieben/Sat 1 Media. Upon her return she started writing for SUPERIOR MAGAZINE, a Berlin based online magazine dedicated to fashion, and expanded her knowledge on sustainability with her column “Let’s talk about Green”. Her writing enabled her to attend PERU MODA 2016 as well as Mercedes Benz Ljubljana Fashion Week 2017, where she gained important insight on the local fashion industries. In addition to her work in journalism, she has gained valuable experience in the PR field by working for several agencies and brands in their corporate strategy development. She has since completed a second Bachelor’s degree with a focus on marketing and brand management and plans on completing a Master’s degree in International Business and Manangement.
Sarah is passionate about the color white, vintage clothing, Soy Lattes, dogs and everything mid-century-modern.
Social Media Management &
Marlene first studied Pharmacy for several years before finding her true passion: Fashion Journalism; which she then focused on in her second degree, combined with media communication at AMD Academy of Fashion and Design. She gathered her first experience in the field as the Creative Director at BUY GOOD STUFF – the first fair fashion shopping-guide for Düsseldorf in cooperation with the city of Düsseldorf.
She later worked with mod’s hair as an Editor and Social Media Manager, which allowed her to gain experience in the digital field. Continuing her work, she moved to Berlin to work as an assistant to the managing editor at flair magazine, organizing both editorial content and the brands booth at Mercedes Benz Fashion Week Berlin.
Still being drawn to the growing importance of social media, she has expertized in digital communication and corporate communication, working with smaller companies. One of her largest projects involves her first course of study again, as she combines both journalism and pharmacy for the international beauty group UNIFARCO to bring the Italian brand to the German market.
Marlene’s heart beats for: Her son, extraordinary magazines, Graphic Design, REAL people, Feminism and everything related to social media.
Brand Consulting &
Since completing a M.Sc. in International Management and a B.A. in Fashion & Luxury Management as second-best of the course, Anna has been gaining explicit knowledge in the field of strategic brand communication. Living in Paris and developing the French online shop Monnier Frères as the Marketing Responsible for the German market, has not only given her the chance to dive into the French culture, but has provided her with an in-depth experience in digital communication.
Working for Giorgio Armani gave her great insights into the sales and wholesale department. Spending a year in the PR department of Hermès, she was able to focus especially on the German press and the long-term image development and positioning of luxury brands. Consequently, she decided to change sides and get to know the industry from another perspective.
For over one year, she has been managing brand relations and editorial content for high-end fashion influencer Nina Suess.
Anna loves Paleo food, Norderney, long walks in the sunrise, and Bon Iver.
The Agency 23